The California Alliance for Jobs ReBuild California Program
     
 

ReBuild California is a broad-based public information campaign designed to heighten awareness and support for greater investment in our public works -- the physical framework so essential to the quality of every Californian's life.

Through newspaper, magazines, television, radio, billboards and the Internet, the ReBuild California program delivers a message that resonates with every Californian:

We need to renew our commitment to building and maintaining the infrastructure we all own together and rely on day in and day out. We need to rebuild and expand our roads and highways, our flood control and drinking water conveyance systems, our airports and deep-water ports, our rail and subway systems, and all the other underpinnings of our society, so they better serve our growing population.

The ReBuild California program was created in response to the grave infrastructure problems facing our state and the decline in capital facilities funding. In the past 40 years, our capital investment has plummeted precipitously. In the 1950s and 60s, California spent 20 cents of every dollar on capital projects. By the 1980 that figure dropped to less than five cents on the dollar: This has since not significantly increased, despite ever-increasing demands presented by population growth an economic development. Much of the state's public infrastructure was designed and built to serve a population half the size of California's 34 million residents. And the state is still growing strong.

This lack of investment has taken a toll on both the economy and the quality of life for Californians. When infrastructure investment lags, our economy suffers because fewer jobs are created and private sector expansion is stymied. As traffic congestion increases, our state becomes a less desirable place to do business.

Our personal lives suffer, too. For example, families are strained when parents are forced to spend time that should be spent with their children inching home on clogged highways instead. No one can put a price on the hours of parenting those children miss. The cost is incalculable.

These are just a few of the points the ReBuild California will continue to bring home to the voting public, our elected officials and opinion makers as they weigh the future of our great state. For more information go to:

Rebuild California - an overview of the problem
Transportation Advocacy
The Water/Wastewater Challenge
The Housing Shortage
Other Challenges
The ReBuild File

 

 

         
©2006 California Alliance for Jobs. All Rights Reserved.